Marketing Manager ( Mother and Childcare )

Marketing Manager ( Mother and Childcare )
Job description

Your Responsibilities
Represents and leads all marketing functions in the MT of a Market/Sales organization.
Leads a group with a number of marketing disciplines and is focused on the short and midterm product road map. Long term product strategy and new business development can be included, but the basic scope is the realization of the short/midterm product road map (PCP), the market introduction (MIP) and the required MarCom deliverables to support the MIP, the product positioning and brand image.
Responsible for the integral business plans and life-cycle business of the existing products (updates. pricing).
Cooperates with the Businesses to realize the targets, as set in the business plan of the products and to cooperate with R&D to get the right products at the right time for the right price.
Cooperates with Product Managers, who are responsible for short term product portfolio, MarCom and MIP. Makes use of external specialization such as MarCom and marketing research.
Has to stay within MarCom directives and defined marketing plan.
Translates the midterm product roadmap into concrete product specifications.
We are looking for

Bachelor’s degree in Business, Economics, Communications or other relevant disciplines
5 to 7 years of Marketing experience with solid performance preferably in OTC or Mother & Childcare
Have strong knowledge of digital marketing and social media
Proven experience in cooperation with shopper/channel sales teams and customers to activate plans with excellence
Strong commercial acumen and strategic thinking skills
Excellent communication, organization and presentation skills
Must have excellent command of both written and spoken English
Advanced knowledge in MS Office applications
No military obligation for male candidates

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